TechNews logo

The Virgin Earth Challenge

Published Tue, 2007-02-13 16:23

Sir Richard Branson and Al Gore are setting up a new Global science and technology prize – The Virgin Earth Challenge – in the belief that history has shown that prizes of this nature encourage technological advancements for the good of mankind. The Virgin Earth Challenge will award $25 million to the individual or group who are able to demonstrate a commercially viable design which will result in the net removal of anthropogenic, atmospheric greenhouse gases each year for at least ten years without countervailing harmful effects. This removal must have long term effects and contribute materially to the stability of the Earth’s climate.

Sir Richard also announced that he would be joined in the adjudication of the Prize by a panel of five judges - all world authorities in their respective fields: Al Gore, Sir Crispin Tickell, Tim Flannery, Jim Hansen and James Lovelock. The panel of judges will be assisted in their deliberations by The Climate Group and Special Advisor to The Virgin Earth Prize Judges, Steve Howard (see Editors notes for biographies).

The timing of the announcement of the Virgin Earth Challenge was particularly apt given the recent findings of the Intergovernmental Panel on Climate Changes, which last week announced that temperatures on earth could increase by as much as 6.4C by the end of this Century.

The report, the most comprehensive to date from a UN Agency detailed the catastrophe results which even seemingly small temperature raises could have on our planet: at + 2.4C coral reefs around the world would become extinct; + 3.4C would result in the rain forests becoming deserts; an increase of + 4.4C would result in the ice caps melting and severe heat waves across the globe displacing millions; the IPCC further predicted that sea levels could rise by 5 metres if temperatures reached + 5.4C which would result in ten of millions of climate refugees.

For the first time ever a 6.4C raise was mentioned within UN predictions. If this were to occur it would result in most of life on our planet being exterminated.

The Virgin Earth Challenge will initially be open for five years; the judges will meet annually to determine whether a design has been submitted during the previous year that in their view should win the prize and, if so, they may award the prize without waiting for the five year period to elapse. If no winner has been selected at the end of five years, the judges may decide to roll the prize forward for a further period on the same.

The creation of the Virgin Earth Prize is one of a number of initiatives including investment in renewable energy research, development and production as part of Virgin Group's "Gaia Capitalism" project and 3 billion dollar Clinton Initiative pledge of September 2006.


Post new comment

The content of this field is kept private and will not be shown publicly.